Equitrader Sponsorship

Equitrader is embarking on a new marketing campaign centered on competition sponsorship. What's unique about this campaign is that we're opening it up to you, the member base, to participate in the campaign and share in the upside. Our objective is to use the member base to help fill sponsorship opportunities for the trading competitions hosted here at Equitrader. The reward to you is a revenue share with Equitrader for the first year of sponsorship. There's a great variety of sponsorship opportunities available at Equitrader covering every kind of competition (i.e. weekly, monthly, quarterly, semi annual, Capital Quest & Collegiate Challenge).

This campaign is open to any Equitrader member. If you are not already a member all you need to do is register. The campaign will run from June 1st through December 31st, 2009.

Equitrader is looking for sponsors for its simulated and real market competitions and tournaments. Equitrader is actively seeking sponsors who will be attracted to our member base and whose product or service can provide benefit to our members. While the best fit might seem like financial services companies (i.e. Etrade) that is not mandatory. A potential sponsor could be a company like Apple or Google. We are looking for qualified leads (contact name, company name, phone & email) that have shown an interest in sponsoring a competition.

The incentive will be a revenue sharing arrangement for members provide us with potential sponsor candidates. If the potential sponsor agrees to enter into a sponsorship contract with Equitrader, members will receive 50 percent of all sponsorship cash based contractual revenue for the first 6 months of sponsorship and 25 percent of all sponsorship cash based contractual for the second 6 months of sponsorship.

Example: A member provides Google as a potential sponsor for MTC42 at $1,000. If Equitrader is able to sign Google as a sponsor, the member will received $500 (50 percent * $1,000). At the end of MTC42, let's say that Google decides to sponsor MTC43 at the same amount. The same member will receive another $500 (50 percent * $1,000). If Google comes back 6 months later and signs another contract for MTC49 for another $1,000, the member would receive $250 (25 percent * $1,000).

Members will receive payment at the end of the sponsored event. We will follow the normal Equitrader prize payment policy (minus the affidavit). Payments will be made via Paypal.

We feel this is a great opportunity to help Equitrader grow as a business and to reward the members that are responsible for helping us grow.

For any additional information please contact us at support@equitrader.com.

Rates

The following chart outlines the rates to advertise by Equitrader competition type. A maximum of ten ads per spot can be submitted to be rotated with the competition.

Figure 2. Sponsorship rate by Competition Type

Site Map & Ad Placements

The following diagram represents the site map for the site followed by screen shots that identify the primary location for banner advertisements. We will accept up to ten unique banner ads to be placed in each location and rotate ad content as requested.

• Home Page
• Ticker

• Portfolios
• Portfolio Summary
• Portfolio Detail
• Place A Trade
• Preview Order
• Order Confirmation

• Competitions
• Competition Summary
• Upcoming
• Completed
• Calendar View
• Search
• Capital Quest Summary

• Competition Details
• Parameters
• Registrants
• Standings
• Stats/Stocks
• Registration

• Tournaments
• Overview
• [Specific Tournaments]
• Standings
• Student Standings
• School Standings
• Leaderboard
• Overview
• Description
• Scoring
• Rules
• Statistics
• [Specific Competition] Standings
• Archive
• Winners
• Leaderboard
• Trader Search
• Stock Search
• Report

• Forums

• Support

• Trade Interface Pages
• Place Order

• Preview Order

• Submit Order

The following screen shots represent the ad placement reserved for private sponsors during trading competitions.

Home Page

The home page has three prominent sponsor logos. The current tournament (e.g. Collegiate Challenge, Big 12 Challenge, etc.) is advertised on the top center of the window and will prominently feature the tournament sponsor. The Capital Quest advertisement is permanently placed on the home page and will prominently feature the Capital Quest sponsor. Finally, the ‘highlighted competitions’ on the bottom of the page are listed and will include a “sponsored by” logo/text link.

Portfolio Pages

The portfolio pages display a summary of all the events with the current events that user has registered for on the top. This page allows the member to view their past competition results and register for upcoming competitions.

Figure 3. Portfolio Landing Page

Figure 4. Portfolio -> Detail Page

Trade Execution Pages

Once a competition has been selected within the Portfolio section of the web site, the user can place trades. Every trade that is placed in the system requires visits to three unique pages: “Place A Trade”, “Preview Order” and the “Confirm Order” pages. These pages represent the most captive audience for a sponsors advertising.

Figure 5. Portfolio -> Place A Trade

Figure 6. Portfolio -> Preview Order

Figure 7. Portfolio -> Order Confirmation

Competition Pages

The Competition pages all members to register for upcoming competitions, view results of past competitions, search all competitions and view the statistics for the year long Capital Quest.

Figure 8. Competitions Landing Page

Figure 9. Competitions -> Upcoming Competitions

Figure 10. Competitions -> Completed Summary

Figure 11. Competitions -> Completed Details

Figure 12. Competitions -> Search Results

Figure 13. Competitions -> Capital Quest Standings

Tournaments

Since a tournament at Equitrader is comprised of one or more competitions (e.g. weekly, monthly, quarterly) A sponsor of a tournament will have exposure at every competition that comprises the tournament. For example, if a tournament has four weekly competitions, the tournament sponsor will have visibility on all the tournament pages as well as visibility as a competition sponsor for each of the four competitions in the tournament.

Figure 14. Tournaments -> Summary

Figure 15. Tournaments -> Summary [Leaderboard]

Statistics

The Statistics pages show all the detail of every competition and trader. Past competitions, trader research, stocks and trade transactions and a comprehensive set of reports are available to both the public and to registered members.

Figure 16. Statistics

Figure 17. Statistics -> Winners